SmartChoices, a web-based search tool now available in English and Spanish, empowers urban and suburban parents to navigate their public school choice options. This article explores the way in which users interact with and are influenced by SmartChoices, concluding that Test Goal, Test Gain and Racial Balance of the school were important factors to parents using the program. The conclusion also underscores the role of the "digital divide" in public school choice in Hartford.
Dougherty, Jack, Diane Zannoni, Maham Chowhan, Courteney Coyne, Benjamin Dawson, Tehani Guruge, and Begaeta Nukic. How Does Information Influence Parental Choice? The Smart Choices Project in Hartford, Connecticut. Trinity College, April 28, 2010. Available from the Trinity College Digital Repository, Hartford, Connecticut (http://digitalrepository.trincoll.edu)